:root{
  --black:#0A0A0A;
  --black-2:#121212;
  --red:#E01B22;
  --red-dark:#9E0F15;
  --paper:#EFECE6;
  --white:#F5F3EF;
  --gray:#8C8C8C;
  --line:rgba(245,243,239,.14);
  --line-dark:rgba(10,10,10,.14);
  --display:'Anton', 'Arial Narrow', Impact, sans-serif;
  --body:'Inter', system-ui, -apple-system, sans-serif;
  --mono:'JetBrains Mono', ui-monospace, Menlo, monospace;
  --pad:clamp(20px, 5vw, 64px);
  color-scheme:dark;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--black);color:var(--white);font:16px/1.6 var(--body);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img,video{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
h1,h2,h3,p{margin:0}
[hidden]{display:none!important}
::selection{background:var(--red);color:var(--black)}

/* grano de película sobre toda la página */
body::after{content:"";position:fixed;inset:-50%;pointer-events:none;z-index:100;opacity:.07;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation:grain 1s steps(4) infinite}
@keyframes grain{0%{transform:translate(0,0)}25%{transform:translate(-3%,2%)}50%{transform:translate(2%,-3%)}75%{transform:translate(-2%,-1%)}100%{transform:translate(0,0)}}

.wrap{width:100%;max-width:1320px;margin:0 auto;padding-inline:var(--pad)}
.mono{font-family:var(--mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase}
.label{color:var(--gray);display:inline-block}
.small{font-size:11px}
.red{color:var(--red)}
.display,.display-md,.display-sm{font-family:var(--display);font-weight:400;text-transform:uppercase;line-height:.92;letter-spacing:.005em}
.display{font-size:clamp(64px, 13vw, 200px)}
.display-md{font-size:clamp(44px, 7vw, 104px)}
.display-sm{font-size:clamp(28px, 3.4vw, 40px)}
.ast{width:18px;height:18px;flex:none}
.ast.big{width:48px;height:48px}
.spin{animation:spin 14s linear infinite}
@keyframes spin{to{transform:rotate(360deg)}}

/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:52px;padding:0 26px;border:1.5px solid currentColor;
  font:500 12px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;cursor:pointer;background:transparent;color:inherit;transition:background .2s,color .2s,transform .2s}
.btn:active{transform:translateY(1px)}
.btn-red{background:var(--red);border-color:var(--red);color:var(--black)}
.btn-red:hover{background:var(--white);border-color:var(--white)}
.btn-ghost:hover{background:var(--white);color:var(--black);border-color:var(--white)}
.btn-sm{min-height:40px;padding:0 18px}
.btn-block{width:100%}
.btn:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible,.choice input:focus-visible+span{outline:2px solid var(--red);outline-offset:3px}

/* NAV */
.nav{position:fixed;top:0;left:0;right:0;z-index:50;display:flex;align-items:center;justify-content:space-between;gap:20px;
  padding:calc(14px + env(safe-area-inset-top,0px)) var(--pad) 14px;transition:background .3s,border-color .3s;border-bottom:1px solid transparent}
.nav.scrolled{background:rgba(10,10,10,.86);backdrop-filter:blur(12px);border-color:var(--line)}
.brand{display:flex;align-items:center;gap:10px}
.brand-name{font:400 20px/1 var(--display);letter-spacing:.02em}
.brand-name sup{font:500 9px var(--mono);vertical-align:top;margin-left:2px}
.logo-mark{width:38px;height:38px;flex:none;background:currentColor;-webkit-mask:url(assets/logo.png) center/contain no-repeat;mask:url(assets/logo.png) center/contain no-repeat}
.nav-links{display:flex;gap:30px;margin-left:auto}
.nav-links a{font:500 11px var(--mono);letter-spacing:.08em;text-transform:uppercase;color:#cfcfcf}
.nav-links a:hover{color:var(--red)}

/* HERO */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;overflow:hidden;isolation:isolate}
.hero-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:60% 50%;z-index:-2}
.hero-shade{position:absolute;inset:0;z-index:-1;background:linear-gradient(180deg,rgba(10,10,10,.55) 0%,rgba(10,10,10,0) 30%,rgba(10,10,10,.25) 55%,rgba(10,10,10,.92) 100%)}
.hero-inner{padding-top:140px;padding-bottom:36px;display:flex;flex-direction:column;gap:22px}
.tags{display:flex;flex-wrap:wrap;gap:6px 16px;color:var(--white)}
.hero h1{max-width:12ch}
.lead{max-width:540px;font-size:clamp(16px,1.6vw,19px);color:#e3e0da}
.actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:6px}
.hero-meta{display:grid;grid-template-columns:repeat(3,auto) 1fr;gap:12px 40px;align-items:center;padding-top:18px;padding-bottom:calc(22px + env(safe-area-inset-bottom,0px));border-top:1px solid var(--line);color:#bdbdbd}
.hero-meta b{color:var(--white);font-weight:500}
.hero-meta .ast{justify-self:end;color:var(--red);width:26px;height:26px}

/* CINTA */
.ticker{background:var(--red);color:var(--black);overflow:hidden;border-block:1px solid var(--black)}
.ticker-track{display:flex;align-items:center;gap:28px;width:max-content;padding:14px 0;animation:ticker 28s linear infinite}
.ticker-track span{font:400 clamp(26px,3.5vw,44px)/1 var(--display);text-transform:uppercase}
.ticker-track .ast{width:26px;height:26px}
@keyframes ticker{to{transform:translateX(-50%)}}

/* secciones */
.section{padding-block:clamp(80px,12vw,160px)}
.section-head{display:flex;flex-direction:column;gap:18px;margin-bottom:clamp(40px,6vw,72px)}
.light{background:var(--paper);color:var(--black)}
.light .label{color:#6b6b6b}

/* VSL */
.vsl-frame{position:relative;aspect-ratio:16/9;background:#000;border:1px solid var(--line)}
.vsl-frame iframe,.vsl-frame video{position:absolute;inset:0;width:100%;height:100%;border:0}

/* PROMESA */
.promise{background:var(--red);color:var(--black);padding-block:clamp(70px,10vw,140px)}
.promise .label{color:var(--black);opacity:.7}
.promise-text{font:400 clamp(40px,6.6vw,96px)/.98 var(--display);text-transform:uppercase;margin-top:22px;max-width:16ch}
.promise-text em{font-style:normal;color:var(--white)}
.promise-foot{display:flex;align-items:center;gap:28px;margin-top:40px;padding-top:16px;border-top:1px solid rgba(10,10,10,.3)}
.promise-foot .ast{margin-left:auto;width:24px;height:24px}

/* PARA QUIÉN */
.who-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border-top:1px solid var(--line)}
.who{padding:28px 26px 34px 0;display:flex;flex-direction:column;gap:14px;border-right:1px solid var(--line);padding-left:26px;transition:background .25s}
.who:first-child{padding-left:0}
.who:last-child{border-right:0}
.who:hover{background:linear-gradient(180deg,rgba(224,27,34,.12),transparent 70%)}
.who-n{color:var(--red)}
.who h3{font:400 clamp(28px,2.6vw,36px)/1 var(--display);text-transform:uppercase}
.who p{color:#b9b6b0;font-size:15px}
.not-for{margin-top:64px;display:grid;grid-template-columns:220px 1fr;gap:24px;padding-top:26px;border-top:1px solid var(--line)}
.not-for ul{margin:0;padding:0;list-style:none;display:grid;gap:10px}
.not-for li{display:flex;gap:14px;color:#cfccc6}
.not-for li::before{content:"✕";font:500 13px var(--mono);color:var(--red);padding-top:3px}

/* TARIMA */
.platform{position:relative;display:grid;grid-template-columns:repeat(3,1fr);gap:2px;background:var(--black)}
.clip{position:relative;margin:0;aspect-ratio:9/14;overflow:hidden;background:#111}
.clip video{width:100%;height:100%;object-fit:cover;transition:transform .8s}
.clip:hover video{transform:scale(1.04)}
.clip figcaption{position:absolute;left:16px;bottom:14px;display:flex;align-items:center;gap:10px;color:var(--white)}
.clip figcaption b{display:grid;place-items:center;width:30px;height:30px;background:var(--red);color:var(--black);font:400 18px var(--display)}
.platform-label{position:absolute;top:16px;left:16px;display:flex;align-items:center;gap:10px;color:var(--white);mix-blend-mode:difference}
.platform-label .ast{width:16px;height:16px}

/* QUÉ INCLUYE */
.includes{display:grid;grid-template-columns:5fr 7fr;gap:clamp(32px,6vw,96px);align-items:start}
.includes-media{position:sticky;top:96px}
.includes-media img{width:100%;aspect-ratio:4/5;object-fit:cover}
.img-tag{display:block;margin-top:10px;color:#6b6b6b}
.about .img-tag{color:var(--gray)}
.spec{list-style:none;margin:0;padding:0;border-top:1.5px solid var(--black)}
.spec li{display:grid;grid-template-columns:56px 1fr;gap:18px;padding:24px 0;border-bottom:1px solid var(--line-dark)}
.spec li>span{color:var(--red);padding-top:6px}
.spec h3{font:400 clamp(26px,2.6vw,34px)/1 var(--display);text-transform:uppercase;margin-bottom:8px}
.spec p{color:#3d3d3d;max-width:52ch}

/* SOBRE MÍ */
.about-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,6vw,96px);align-items:center}
.about-photo img{width:100%;aspect-ratio:3/4;object-fit:cover;object-position:50% 30%}
.about-body{display:flex;flex-direction:column;gap:20px}
.about-body p{color:#cfccc6;max-width:48ch;font-size:17px}
.about-photo-2{margin-top:16px;width:min(280px,60%)}
.about-photo-2 img{aspect-ratio:1;object-fit:cover}

.about-body .creds{color:var(--red);font-size:12px}
.about-body strong{color:var(--white);font-weight:600}

/* CASOS DEL EQUIPO */
.cases{border-top:1px solid var(--line)}
.cases-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(280px,1fr));gap:2px}
.case{background:var(--black-2);display:flex;flex-direction:column}
.case-media{position:relative;aspect-ratio:4/5;overflow:hidden;background:#111}
.case-media img,.case-media video{width:100%;height:100%;object-fit:cover}
.case-tag{position:absolute;top:14px;left:14px;background:var(--red);color:var(--black);padding:6px 10px}
.case-body{padding:24px 24px 30px;display:flex;flex-direction:column;gap:12px}
.case-n{color:var(--gray)}
.case h3{font:400 clamp(28px,2.6vw,36px)/1 var(--display);text-transform:uppercase;color:var(--red)}
.case p{color:#d6d3cd;font-size:16px}
.case-name{color:var(--white);margin-top:auto}

/* PROCESO */
.process{border-top:1px solid var(--line)}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:2px}
.step{background:var(--black-2);padding:32px 28px 36px;display:flex;flex-direction:column;gap:12px}
.step-n{font-size:clamp(64px,7vw,96px);color:var(--red);line-height:.9}
.step h3{font:400 30px/1 var(--display);text-transform:uppercase}
.step p{color:#b9b6b0}

/* APLICACIÓN */
.apply{background:var(--black-2);border-top:1px solid var(--line)}
.apply-grid{display:grid;grid-template-columns:5fr 7fr;gap:clamp(32px,6vw,96px);align-items:start}
.apply-side{display:flex;flex-direction:column;gap:20px;position:sticky;top:96px}
.apply-side p{color:#cfccc6;max-width:40ch}
.apply-side .small{color:var(--gray)}
.form{background:var(--black);border:1px solid var(--line);padding:clamp(22px,4vw,44px);display:flex;flex-direction:column;gap:22px}
.form-top{display:flex;flex-direction:column;gap:10px;color:var(--gray)}
.progress{height:3px;background:var(--line)}
.progress i{display:block;height:100%;width:25%;background:var(--red);transition:width .35s}
.fstep{border:0;margin:0;padding:0;display:flex;flex-direction:column;gap:18px;min-width:0}
.fstep legend{padding:0;margin-bottom:14px}
.field{display:flex;flex-direction:column;gap:8px;min-width:0}
.field>span{font:500 11px var(--mono);letter-spacing:.06em;text-transform:uppercase;color:#bdbdbd}
.field input,.field select,.field textarea{width:100%;background:transparent;color:var(--white);border:0;border-bottom:1.5px solid rgba(245,243,239,.28);
  padding:12px 2px;font:16px var(--body);border-radius:0;-webkit-appearance:none;appearance:none;transition:border-color .2s}
.field select{background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8'%3E%3Cpath d='M1 1l5 5 5-5' stroke='%23E01B22' stroke-width='1.6' fill='none'/%3E%3C/svg%3E") right 4px center no-repeat;padding-right:24px}
.field select option{background:var(--black);color:var(--white)}
.field textarea{resize:vertical;min-height:72px}
.field input:focus,.field select:focus,.field textarea:focus{border-color:var(--red);outline:none}
.field input::placeholder{color:#5c5c5c}
.field.invalid input,.field.invalid select,.field.invalid textarea{border-color:var(--red)}
.row{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.row.three{grid-template-columns:repeat(3,1fr)}
.choices{display:grid;grid-template-columns:1fr 1fr;gap:8px}
.choices.invalid .choice span{border-color:var(--red)}
.choice{position:relative;cursor:pointer}
.choice input{position:absolute;opacity:0;pointer-events:none}
.choice span{display:flex;align-items:center;min-height:56px;padding:12px 16px;border:1.5px solid rgba(245,243,239,.22);font:400 20px/1.05 var(--display);text-transform:uppercase;transition:all .2s}
.choice:hover span{border-color:var(--white)}
.choice input:checked+span{background:var(--red);border-color:var(--red);color:var(--black)}
.form-error{color:#ff6b70;font:500 12px var(--mono);letter-spacing:.04em;border-left:2px solid var(--red);padding:8px 12px;background:rgba(224,27,34,.08)}
.form-actions{display:flex;justify-content:space-between;gap:12px}
.form-actions .btn-red{margin-left:auto}
.btn[disabled]{opacity:.5;cursor:wait}
.done{align-items:flex-start;gap:20px}
.done p{color:#cfccc6}

/* CIERRE */
.closing{position:relative;min-height:80svh;display:flex;align-items:flex-end;overflow:hidden;isolation:isolate}
.closing-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:-2}
.closing-shade{position:absolute;inset:0;z-index:-1;background:linear-gradient(180deg,rgba(10,10,10,.2),rgba(10,10,10,.85))}
.closing-inner{padding-block:80px;display:flex;flex-direction:column;align-items:flex-start;gap:30px}
.closing-text{font-size:clamp(56px,11vw,170px)}

/* FOOTER */
.footer{border-top:1px solid var(--line);padding-block:28px calc(28px + env(safe-area-inset-bottom,0px))}
.footer-inner{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:14px;color:var(--gray)}
.footer .brand{color:var(--white)}
.footer .logo-mark{width:28px;height:28px}

/* animación de entrada */
.reveal{opacity:0;transform:translateY(24px);transition:opacity .8s ease,transform .8s ease}
.reveal.in{opacity:1;transform:none}

@media (max-width:1000px){
  .who-grid{grid-template-columns:1fr 1fr}
  .who{border-bottom:1px solid var(--line)}
  .who:nth-child(2){border-right:0}
  .who:nth-child(3){padding-left:0}
  .includes,.about-grid,.apply-grid{grid-template-columns:1fr}
  .includes-media,.apply-side{position:static}
  .includes-media img{aspect-ratio:16/10}
  .steps{grid-template-columns:1fr}
}
@media (max-width:720px){
  .nav-links{display:none}
  .brand-name{font-size:17px}
  .hero-meta{grid-template-columns:1fr 1fr;gap:6px 20px}
  .hero-meta .ast{display:none}
  .who-grid{grid-template-columns:1fr}
  .who{padding:24px 0!important;border-right:0}
  .not-for{grid-template-columns:1fr}
  .hero h1{font-size:13.4vw}
  .platform{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;scrollbar-width:none;padding-top:40px}
  .platform::-webkit-scrollbar{display:none}
  .clip{flex:0 0 72vw;scroll-snap-align:start}
  .platform-label{font-size:9px;left:16px;top:14px;mix-blend-mode:normal;color:var(--gray)}
  .row,.row.three,.choices{grid-template-columns:1fr}
  .row.three{grid-template-columns:repeat(3,1fr);gap:10px}
  .form-actions .btn{flex:1}
}
@media (prefers-reduced-motion:reduce){
  *{animation:none!important;transition:none!important}
  .reveal{opacity:1;transform:none}
}